Close More Deals with a B2B Marketing Consultant
Generate bigger deals more quickly with xGrowthʼs ABM, GTM and B2B marketing
strategy consulting expertise
TRUSTED BY B2B MARKETING LEADERS ACROSS APAC
Why does your business need a B2B Marketing Consultant?
Focus on your strengths
Working with a B2B consultant means you can outsource marketing to those with specialist expertise while you focus on your organisationʼs core activities.
Better team alignment
Effective marketing involves multiple departments. A B2B consultant creates strategies to align marketing, sales, and customer success teams behind the same goals.
Broad marketing expertise
A B2B marketing consultant offers access to a range of marketing skills like digital marketing, content creation, and knowledge of marketing technologies, without the need to hire a full in-house team.
Specialist skills
B2B marketing, especially in areas like Account-Based Marketing (ABM), needs specific knowledge. Thatʼs what a B2B consultant brings – helping you target high-value accounts more effectively.
A strong start
B2B companies often feel overwhelmed by the sheer volume of potential marketing tactics and tools. A B2B marketing consultant helps you identify the best starting points for your unique situation.
“They asked all the right questions and got to understand our business.”
“Every account we’re targeting is
not being left on the table or falling
through the cracks.ˮ
“The return on investment we
have to date is around $1.4 million
and ongoing.ˮ
Find out how we can help accelerate
your B2B growth
SPEAK TO A STRATEGIST
Four things xGrowth can help you with
Account-Based Marketing strategies
Use ABM to target high-value accounts, move upmarket, generate bigger deals and convert them more quickly.
Strategic B2B marketing roadmaps
Create alignment between different departments on strategy, account selection and messaging, to improve campaign effectiveness.
Creative, personalised campaigns
With creative assets and hyper-personalised outreach you can stand out from the competition and reach the right decision makers.
Effective go-to-market strategy
Get your GTM right, to identify new buying groups, improve value propositions or positioning and speed up the sales process for sustained growth.
Results we’re delivering:
$1.2mil
in pipeline in the first four weeks of execution.
6 opportunities
generated from Outsystems top 15 financial services accounts.
FAQs On B2B Marketing Consulting
Any firm grappling with the complexities of the B2B market should consider hiring a specialised B2B marketing consultant. Consultants bring the experience and expertise needed to hone in on the right marketing direction, strategies, tactics and tools from the vast range of options available. Working with a B2B marketing consultant gives B2B firms the ability to focus on core competencies such as product development, while benefiting from specialist expertise to generate demand and create growth.
Here at xGrowth, our B2B marketing consultants support clients with a range of bespoke services. These include designing and executing Account-Based Marketing (ABM) strategies, creating strategic marketing roadmaps, running personalised, creative campaigns, and developing effective go-to-market strategies. The goal of xGrowth B2B marketing consultants is to help clients align sales and marketing behind common objectives, identify and convert high-value accounts, and improve overall marketing effectiveness.
xGrowth is the ideal partner for B2B tech companies who want to use Account-Based Marketing strategies to break into new accounts, sell more complex propositions, enter APAC – or expand into new countries within the region, or move upmarket. We specialise in aligning sales and marketing teams to target high-value accounts with personalised campaigns.
If your firm operates in a complex B2B environment, xGrowth’s B2B consulting expertise can help you achieve your marketing objectives and deliver robust commercial results.
Depending on the project requirements and scope, your xGrowth B2B marketing consultant will create various assets, like bespoke reports and research. These documents typically outline the findings of our B2B consultants’ marketing analysis, alongside recommendations for improving your marketing return on investment.
When it comes to working with other agencies, we’ll discuss the scope of work and proposed roles of each agency with you, to find the best possible outcome for your business. We can certainly collaborate with other B2B agencies where different responsibilities are clearly defined and align with your overall marketing strategy.